LIONCLIFF CAPITAL ADVISES THE FINANCING OF GUAVAHR, AN HR DIGITALISATION STARTUP FROM ESTONIA



TRANSACTION NEWS



TALLINN, April 7, 2021 – LionCliff Capital, the Nordic investment banking firm, is delighted to have advised the financing of GuavaHR, an HR digitalisation startup from Estonia.


The funding raised from investors enables GuavaHR, whose product aims to digitalise HR processes among the deskless workforce, to open 3 new markets, develop a digital data exchange solution and support their growth in the upcoming 18 months.


The versatile background of GuavaHR investors give the team a lot to be excited about, Taavi Toots, the CEO and Co-Founder of GuavaHR says. “We have investors who have a background in our target industries as well as alumni from some highly successful startups, such as TransferWise. Many investors from our previous round have also joined in this time, which makes us really happy and shows that we are on the right track,” Toots says.


Information is said to be the second most important asset of a company – next to its employees. Despite that, many companies still leave most of their employees, often frontline workers, out of the loop. “GuavaHR works as a bridge between the organisation and their employees. Our digital solution keeps the employees informed and provides them with the resources they need while their employers receive instant feedback and input from their people. GuavaHR speeds up and lessens bureaucracy so there’s no need to run back and forth with filled applications or print-outs,” Toots explains.


GuavaHR is an Estonian startup focused on digitalising HR processes in companies with a deskless workforce. Active in four countries, its clients in Estonia include DPD, Ragn-Sells, Via 3L, Mayeri, Gustav Cafe and Thermory among many others. Last year, GuavaHR won the EstBAN Nordic Angel Program (NAP4) in competition with more than 100 start-ups which secured GuavaHR their very first investment round.


GuavaHR was advised by LionCliff Capital and law firm TECH x LEGAL.


LionCliff Capital is a Nordic investment banking firm that provides advice and services to help clients with mergers & acquisitions (M&A), financing and other transactions. LionCliff Capital provides financial services to diversified client base that includes large corporations and emerging companies, government agencies, institutional investors and individuals. LionCliff Capital acts for clients throughout the Nordics and Baltics from its hubs in Stockholm, Tallinn, Riga and Vilnius.


Further information:


Mihkel Piirsoo

Co-Founder and Partner

Tel: +372 56 800 421

E-mail: mihkel.piirsoo@lioncliff.com